I’m building an empire, I’m on the journey. I’m sharing the journey and digging into the empire building stories of those who have made a business out of their personal brand. We talk to entrepreneurs, intrapreneurs, authors, coaches and technical experts to help you, inspire you and guide you on your business building journey.
Don’t expect the same interviews you’ve heard before. we explore the business journey, the PERSONAL journey and the tactics like podcasting, mindset and personal branding, that get your empire built faster.
You can build an empire by design – let’s do it together.

 

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Empire By Design with Katie Wyatt (previously The Wellness Entrepreneur)

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020 – Stand out online – a Marketing Masterclass with Adam Franklin of Bluewire Media

This week’s podcast guest, Adam Franklin, is the co-founder of Bluewire Media, plus an author, podcaster and speaker. He is passionate about marketing and especially the way in which marketing has evolved in the online world.

 

In this episode, we talk about the content strategy behind his business, how his podcast – Web Marketing That Works – fits in with the overall content marketing strategy of Bluewire and Adam’s top tips for aspiring podcasters.

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019 – Grow your business with a podcast with Amanda Cook The Wellpreneur

Amanda Cook is the Wellpreneur – a wellness entrepreneur and a business coach to other wellness entrepreneurs – and one of my podcasting heroes. When I was planning my podcast about wellness entrepreneurs I looked around for anything else in the field and Amanda’s podcast was it! That’s a different story now but she’s still an absolute leader in the wellness field.

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018 – Startup with Style with New Health Coach Leslie Thompson

It’s our third & final episode in the podcast miniseries Startup With Style. So much fun interviewing 3 amazing, new health coaches making their mark in the health and wellness industry! Today’s episode is with the gorgeous Leslie Thompson. We talk about starting out in business, putting yourself out there and meditation, to name just…

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017 – Start-up with Style: Balance, Distraction & Business with Ricki Vinci

Second in our Startup with Style mini series is Ricki Vinci, a health and learning coach who has found her unique model of combining a background in medical science with

Ricki has combined her background in medical research with her skills as a health coach and her personal experience with health and wellness.

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016 – Startup with Style – You are your brand with Health Coach Sharon Selby

I have been so excited to share with you this mini-podcast series of episodes I lovingly call ‘Start-up with Style’. Candid interviews with wellness entrepreneurs who are in their start-up phase and are telling their start-up story as it happens. We rarely get to hear these stories – it’s usually successful entrepreneurs looking back through biased glasses at their early days of business. So, enjoy the generosity and honesty with which my guests open up!

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015 – Build a wildly successful superfood business and pitch on national TV for investment (and get it) with Kate Johansson of Koja Foods

Kate Johansson founded superfood company Koja out of her personal passion for wellness and whole foods – and a desire to get real foods back on the menu for Australian consumers. You may have seen her on Australia’s Shark Tank in 2015 and that bubbly personality comes shining through on the podcast today. Kate shares with absolute honesty her journey to starting Koja as a solopreneur – she shares her process, her successes and her failures. Kate’s interview today is a masterclass in persistence and momentum – you will get some of the best advice and inspiration for starting a wellness business today!

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011 – Authentic Reinvention with Amy Crawford of The Holistic Ingredient

In this interview with the wellness entrepreneur behind The Holistic Ingredient, Amy Crawford, she reflects on what it takes to thrive as a wellness entrepreneur. We talk about business models – and yes, it gets me excited – and about how Amy’s business model while it might look like a crap one, actually plays perfectly to her strengths from her corporate career. We talk about the current landscape and how she’s adapting her business to respond.

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