052 – Become unemployable – with Shannon Bush

Wonderful podcasters are joining us everyday, and Shannon Bush is one of those lovely people. I got to connect with her at artful and I’m thrilled to introduce you to her. You’re going to get business tips from someone who’s been in business over seven years! Shannon is a killer networker online and offline, sharing her voice as a strong example of female leadership.

Shannon’s been on an incredible journey transitioning from a career in health to traveling the world to studying business and serving a decade in the corporate world, until finally deciding to become unemployable.

She shares with us her path into entrepreneurship, networking tips, and female leadership model

podcasting techniques

Podcasting Technique: 3 Show Formats & How to Make Them Work

The fun of podcasting is that it’s a radio show that is owned by you. You get to decide the name, the format, how regularly the show is on and who gets on the show.

 

Most podcasts fit into one of three main types of format – the creation of shows based around an interview, or solo shows – or co-hosted shows. Let’s dig into each of them and break down what makes them work – or not.

051 – Manifest Success – with Erin Kyna Life Coach

This episode is totally awesome. Erin Kyna is a client of mine and so much more. She’s a life coach, Lululemon ambassador, and spiritual guru. I’m thrilled to dive right in with this conversation and get really curious about Erin’s exceptional work. I hope you’re ready for more than a little woo-woo.   We’re taking…

podcasting

3 Steps to Podcasting for Business Growth

If you want to podcast as part of building your business, then you need to create a podcast that supports your business strategy. It’s fine to podcast for fun or to share your hobbies or cause you’re in love with the idea of creating your own radio show – but if you want a direct correlation between your podcast and your business, you definitely need a strategy for your podcast that is totally aligned to your business strategy.

050 – Katie on Consistency + Episode 50!

It’s episode 50 and so I decided to talk about my favourite topic, the only silver bullet in business, consistency! I am sharing with you, retelling my Artful Business Conference keynote where I riff on consistency, tell a few stories and break down the 4 elements that help us be more consistent:

  1. Restriction
  2. Structure
  3. Feedback
  4. Fun

049 – Make Friends with the Media – with Lisa Simone Richards

When you’re an entrepreneur in the health and wellness space, getting traditional media coverage can seem like a mammoth task. You don’t necessarily have deep pockets to pay a PR person. After our last episode with journo Rachael Jansen on why you don’t need traditional media, I’m excited to get the other side of the story and to chat with Lisa Simone Richards, principal of Vitality PR & Communications who is a specialist in PR for entrepreneurs in the health and wellness space. She gives us some of her best pointers for DIY PR, including strategies, metrics, preparation and much more.

25 Marketing Tactics That Don’t Include Facebook Groups

If you hang out where I hang out, it can sometimes feel like your entire marketing and business strategy exists only on Facebook and could disappear in a puff of Zuckerberg. But this week, I was challenged by a biz woman I love to identify 20 marketing strategies that DON’T involve Facebook Groups. And then I was inspired to pose the question in my own Facey Group – where did YOUR last 3 clients come from. Happily, only one of the many responses was Facebook 1,2 and 3. So here you go, if you feel like you’re caught in a Facey vacuum, settle in for some marketing inspo.

048 – Create Your Own Media – with Rachael Jansen

In this episode I catch up with journalist, coach, wellness advocate Rachael Jansen. I pick her brains about journalism and blogging and she shares her path from journalist to wellness advocate and business coach. You’ll get juicy info about finding your niche, the media, and putting your brave-pants on. A must listen episode for women wellness entrepreneurs.