082 – Why customer avatars are all wrong & what you should do instead

In this episode I’m sharing a framework called Jobs-to-be-done. It’s a framework or methodology that has become key to innovation in products and services. It goes beyond what we THINK we know about our customers needs and wants and uses observation and analysis to understand what JOBS people hire products and services to do for…

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081 – Live Coaching Call – Business Models and Funnels with Claire Barton

Back by popular demand is another live coaching call. Today we’re talking to the gorgeous Productivity Guru Claire Barton, a productivity coach, FB facilitator and podcaster at The Recovering Perfectionist.   Claire and I talk about: how to know if and when you need to start a second podcast! how to look at your entire…

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080 – 080: Live Coaching Call – Turning Your Audience into Buyers – with Creativity Coach Lisa Murray

It’s a new live coaching call on the show this week!

My guest is Lisa Murray of creativitylab.tv and also the podcast host at The Adventurous Creator podcast. I’ve known Lisa online since the early days of my business – in fact, I worked with her on her podcast strategy before she launched and that feels like so long ago. But I remember even now how interesting and magnetic and unique she is, so I was delighted when she reached out to come and share her current business challenge on the show today.
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079 – 3 Tips to Grow Your Audience {Solo}

In this episode I’m rolling solo and talking to you about 3 key tips for growing your podcast audience! This is a little teaser or preview from the #yearofgrowth challenge we are doing in the Podcast Empire membership community – working together over 11 months to implement consistent strategy and growth tactics to explode our…

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078 – Evolve your life, evolve your business – with Bex Weller

Hey empire builders! saddle up, in this episode you are going to hear from a woman who made vegan sexy when it wasn’t, and is now make sobriety sexy. It’s not just a great episode, it’s great for your health too!

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